Date: Fri, 26 Mar 1999 10:15:29 -0500 (EST) From: Zippy <seth@freebie.dp.ny.frb.org> To: freebsd-advocacy@FreeBSD.ORG Subject: Re: Is there a "how did you hear about us?" form on www.freebsd.org? Message-ID: <Pine.BSF.4.10.9903261008320.16780-100000@freebie.dp.ny.frb.org> In-Reply-To: <Pine.BSF.4.05.9903251839020.20136-100000@o-o.org>
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I'm probably gonna get flamed for this, too, but it just means I'm causing
people to think, right? :)
One thing that I've noticed about product registrations: people are more
likely to DO it if there's an incentive. 3Com did it with their Palm
Pilots; if you registered, you got a gift. Would it be possible to do the
same thing with FreeBSD?
Things I'm thinking might work: a sticker or two (if we want really
low-cost incentives), the next release at a discount, etc. I'm thinking
that there could be a registration postcard in the WC distribution, and
there could be a notice at the installation as well.
If we were to go with the discounted future release, this may have an
overall POSITIVE effect: those customers who register after *downloading*
the install might be more likely to PAY for the discounted next release
("hey, it's cheaper, it's a one-time deal, and I like having the CD's!"),
thereby adding to WC's sales.
Of course, there are downsides: the obvious cost of hte incentive, and the
hidden costs: we'd need people to enter in registration information that
came via snail-mail, database maintainers, etc.
Just something to think about...
SB
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