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Date:      Wed, 10 May 2006 00:33:11 -0800
From:      Beech Rintoul <beech@alaskaparadise.com>
To:        freebsd-questions@freebsd.org
Cc:        Jonathan Horne <jhorne@dfwlp.com>, Ted Mittelstaedt <tedm@toybox.placo.com>
Subject:   Re: New FreeBSD Logo
Message-ID:  <200605100033.28581.beech@alaskaparadise.com>
In-Reply-To: <LOBBIFDAGNMAMLGJJCKNOEOMFDAA.tedm@toybox.placo.com>
References:  <LOBBIFDAGNMAMLGJJCKNOEOMFDAA.tedm@toybox.placo.com>

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On Wednesday 10 May 2006 00:18, Ted Mittelstaedt wrote:
> >-----Original Message-----
> >From: owner-freebsd-questions@freebsd.org
> >[mailto:owner-freebsd-questions@freebsd.org]On Behalf Of Jonathan Horne
> >Sent: Tuesday, May 09, 2006 7:23 PM
> >To: freebsd-questions@freebsd.org
> >Subject: Re: New FreeBSD Logo
> >
> >
> >i dont mind saying that i think i must be about the only one
> >who likes the
> >new art.  i think its very modern looking, crisp and abreviated,
> >un-childish, but at the same time not too serious or ominous.
> >
> >ive actually thought about printing out some examples of both versions,
> >carrying it down to our artists in our print studio, and "taste testing"
> >them with professional artists who couldnt give one care about anything
> >technical.  *shrug* would be an interesting experiment, to say
> >the least.
>
> Someone already posted a professional analysis.  The summary was that
> the new logo was amateurish with some serious flaws.  Amateurish because
> a ball is about the easiest thing you can produce in Photoshop and very
> unoriginal.  Serious flaws because due to all the shading this logo is
> impossible to accurately reproduce on small items like business cards,
> and on larger items the shading makes it very expensive to reproduce due
> to the number of colors used.
>
> At the end of the day you need to ask yourself, will having this logo
> help FreeBSD to sell more copies?  That's the litmus test that is used
> for logos - after all if it does not help market penetration, it's a big
> waste of time.  The problem here is that FreeBSD is noncommercial so the
> question is rather a moot issue.  In short, the Project needed a new logo
> like a boar needs teats.
>
> Ted

To me it looks like something that would be associated with an inexpensive=
=20
kids toy company, not a professional OS.

Just my $.02

Beech
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