Date: Fri, 10 Apr 1998 09:09:02 -0500 (EST) From: John Fieber <jfieber@indiana.edu> To: chat@FreeBSD.ORG Subject: Evangelism: call for sound bites Message-ID: <Pine.BSF.3.96.980410083849.11501E-100000@fallout.campusview.indiana.edu>
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[NOTE: please do NOT reply to the list unless you have something compelling that the whole list needs to hear.] We have one good sloagan, FreeBSD: The Power to Serve. There is certainly room for >>tactful<< evangelism on the FreeBSD website. I can make the server serve it, but I'm not going to write it. So, keeping in mind the very short attention span of your typical web surfer, send me: 1. URLs of any news items you find regarding FreeBSD. 3. Contact information for good showcase systems, such as wcarchive and Yahoo. Ultimately, I would like to replace the current FreeBSD gallery with a smaller number of in-depth illustrations of real-world FreeBSD applications. 3. One or two sentence reasons why someone would use FreeBSD. 4. One or two sentence descriptions of what distinguishes FreeBSD from X, where X could be Win95, NT, BSDI, (Net|Open)BSD, Linux, Solaris, UnixWare, Netware, etc. 5. One or two sentence testimonials of why YOU use FreeBSD rather than product X. For questions 3 and 4, the reasons must be tangible to the target audience and that target audience is NOT YOU! So, be extremely careful about the assumptions you make. In particular, you might frame the reasons as "Why FreeBSD instead of X" and pay careful attention to why the person may be using X now. Alternatively, frame the reasons for a technoloogy journalist. Also remember that technical excellence is only one small factor in how people choose a platform. If, in one sentence, you can make a convincing argument that FreeBSD has a lower TCO than product X, that would be fantastic. Elevate FreeBSD without lowering competitors. I will compile these sound bites and post them back to this mailing list (chat) for review. Sound bites over two sentences will be disqualified, as will sound bites with paragraph length sentences. -john To Unsubscribe: send mail to majordomo@FreeBSD.org with "unsubscribe freebsd-chat" in the body of the message
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