Date: Mon, 14 Feb 2005 09:07:40 -0600 From: Astrodog <astrodog@gmail.com> To: Roger 'Rocky' Vetterberg <listsub@401.cx> Cc: Chris Zumbrunn <chris@czv.com> Subject: Re: Rework of theFreeBSDwebsite[was:FreeBSD'sVisualIdentity:Outdated?] Message-ID: <2fd864e05021407076c4936c2@mail.gmail.com> In-Reply-To: <4210B0F0.4040508@401.cx> References: <BB0FF3A5-58B9-11D9-BA41-000A95C969C6@zumbrunn.com> <517329304.20050213155432@wanadoo.fr> <420FB80B.7040209@nbritton.org> <aa2724f1176c200cf56aaf1503d2077b@czv.com> <420FD36F.7050302@nbritton.org> <42106B6A.9030109@nbritton.org> <c335bcc95b7f2e2b63d7c6aa834ebca3@czv.com> <42108DE6.4000706@401.cx> <c20dca52d702744f1db02bd935303b70@czv.com> <4210B0F0.4040508@401.cx>
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To all of you talking about FreeBSD's "Logo" vs Mascot, vs whatever, Those of you who feel FreeBSD's current image, in Beastie, is somehow holding it back, as opposed to no real PR effort, and the complete lack of attention befalling ULE, or some scheduler that's proper for SMP... get real. FreeBSD's market share on edge webservers exceeds that of any Linux distro, and is almost larger than all Linux distributions combined. Companies are perfectly happy with Beastie. More accurately, they don't care. I've never heard someone say, "We use Linux.... because the Pinguin is professional." Or "Windows - Oooooooh. Pretty 4 squares waving in the wind!" (MSCE's aside. ;)) When it comes right down to it, NO ONE outside of the FreeBSD project gives a damn what we have as a mascot/logo/whatever. What they care about, is really quite simple. "Why should we use FreeBSD, as opposed to Linux, Windows, et al?". If we can't answer that, then THAT is the big problem, not Beastie, not the devil-looking aspects of him, and certainly not the fact that Beastie is a pain in the ass to print. People have shown quite well that Beastie can be converted to a single color, and its recognizable, and looks good, but when it comes down to it, it is irrelevant. Focus on the technical merits, or start putting together marketing material for businesses. We have another list going as "Business Information" on that. Otherwise, put in your two cents, and move on. Lets solve the real, technical problems first, and worry about the "Beastie isn't pretty-boy enough" debate later. FreeBSD has always, and will always, mostly be sold on its technical merits. Lets not lose sight of those, in the rush to either trample, or prop up Beastie. If you're interested in marketing materials for businesses, I once again refer you to the Business Information thread on this same list. "Technical Merits First, Other Crap Second." Everyone, repeat that 50 times, like a mantra. We're losing sight of that, at least short term, and it's somewhat frightening. --- Harrison Grundy
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