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Date:      Tue, 8 Feb 2005 12:24:36 -0500
From:      Craig Reyenga <craig@puresimplicity.net>
To:        Bob Bishop <rb@gid.co.uk>
Cc:        freebsd-current@freebsd.org
Subject:   Re: The case for FreeBSD
Message-ID:  <20050208172436.GA58172@burnout.lan.bluemidnight.ca>
In-Reply-To: <6.2.0.14.2.20050208110804.049a9370@gid.co.uk>
References:  <4205F382.8020404@freebsd.org> <Pine.NEB.3.96L.1050206132109.55669F-100000@fledge.watson.org> <20050206194857.5920e369.diegocglinux@yahoo.es> <42066967.1060300@freebsd.org> <1107754103.4206fc77b1e68@imp4-q.free.fr> <20050207214652.0ccf31a2.diegocglinux@yahoo.es> <20050208075739.GA53593@burnout.lan.bluemidnight.ca> <xzp3bw7jp64.fsf@dwp.des.no> <6.2.0.14.2.20050208110804.049a9370@gid.co.uk>

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On Tue, Feb 08, 2005 at 11:09:03AM +0000, Bob Bishop wrote:
> At 10:56 08/02/2005, Dag-Erling Sm?rgrav wrote:
> >Craig Reyenga <craig@puresimplicity.net> writes:
> >> Have you heard of the Ferrari Enzo? Of course you have. Have you ever
> >> seen an advertisement for it on televsion? Of course not. The car's V12
> >> engine and ceramic brakes speak for themselves [1].
> >
> >You're mistaken.  Ferrari spend a lot of money on advertising - they
> >just don't spend it on advertising to end-users.  Instead, they
> >advertise to the press: they go to trade shows, hold press events,
> >invite journalists to test-drive their cars etc. and rely on the press
> >to bring the message to the end-users.  They also advertise through
> >tie-in merchandise (posters, calendars, model cars, etc.)
> 
> They also run a Formula 1 team with an eye-watering budget.
> 

Just to stick with my original analogy, wouldn't funding developers be
similar to having an F1 team? I would rather see that than some
bottom-rung animated GIF ad campaign, or whatever it is that people
think FreeBSD needs to do* to attract more users. I guess I am in luck
because the developers already do get funding; we have one such person
working on FreeBSD full-time, right now.

* What exactly ARE people suggesting to do?

-Craig

> --
> Bob Bishop		    +44 (0)118 940 1243
> rb@gid.co.uk		fax +44 (0)118 940 1295
> 



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