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Date:      Wed, 11 Aug 1999 15:19 -0600
From:      "Brian McGroarty" <BMCGROARTY@high-voltage.com>
To:        freebsd-advocacy@freebsd.org, eric@cfpower.com
Subject:   RE:  Fwd: Re: Marketing / Media Strategy
Message-ID:  <5EE9AE32724FD31186D40008C7333C82@high-voltage.com>

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 --- "Eric A. Griff" <eric@cfpower.com> wrote:
[...]
>
> Good man.. Good list... What can I do to help, and where do we
> start?

For now, the major things I'm looking for are:

1) Comments on previous postings. I'd still like to see more key elements
which differentiate FreeBSD from the other OS choices.

2) Pointers to media usable for a PR source material site. Again - clip art,
outlines and -brief- summary statements about the OS and its history are all
excellent inventory.

3) A list of existing PR contacts. This includes Daemon News et al. (Who
currently maintains this?)

Anything you can offer for the above would be great. I'm currently
familiarizing myself with reams of old material and searching for new. This
is going to be a -very- dry weekend.



> I'll pull the thoughts of an experienced press releaser I know
> (conventional, and net based).

This would be -highly- useful, Eric. Most of my experience is in providing
source material for our publishers' marketing departments, and for
entertainment products for that matter. A few good template documents and
some practical advice will help me learn to make up for the missing middle
men and different product line.



> Upcoming list! IE, Future file along with ERRATA. This might
> help tune users ahead of time too..

I'd love to see something held internally so we know what we'll be showing
off in each coming release. But this should be done without committing
incomplete code to dates. No dates, not even estimates. It's almost a given
these days that product development is driven by marketing, which is
something entirely incompatible with FreeBSD's development model.


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