Date: Tue, 9 Jul 1996 16:30:12 +0200 (MET DST) From: Wolfram Schneider <wosch@cs.tu-berlin.de> To: doc@freebsd.org Subject: FYI: IDML Message-ID: <199607091430.QAA24241@caramba.cs.tu-berlin.de>
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http://www.identify.com/welcome/idml-faq.html What is IDML? IDML is an extension to HTML that gives Internet marketers and publishers a standard way to identify themselves, their content, and their products. (Example) This makes it easier for customers to find what they want, and for publishers to reach the audience they want. IDML is a simple way to tag products and pages to make it easier for people to find them. It looks and behaves just like HTML, and a content creator inserts it into a page on the web alongside the HTML. When a browser encounters IDML it ignores it; but when the Identify robot encounters IDML, it uses it to categorize a page more precisely than any search engine could. Our Identify technology helps users find what they want quickly with far fewer false matches and missed hits.
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