Date: Tue, 8 Feb 2005 12:24:36 -0500 From: Craig Reyenga <craig@puresimplicity.net> To: Bob Bishop <rb@gid.co.uk> Cc: freebsd-current@freebsd.org Subject: Re: The case for FreeBSD Message-ID: <20050208172436.GA58172@burnout.lan.bluemidnight.ca> In-Reply-To: <6.2.0.14.2.20050208110804.049a9370@gid.co.uk> References: <4205F382.8020404@freebsd.org> <Pine.NEB.3.96L.1050206132109.55669F-100000@fledge.watson.org> <20050206194857.5920e369.diegocglinux@yahoo.es> <42066967.1060300@freebsd.org> <1107754103.4206fc77b1e68@imp4-q.free.fr> <20050207214652.0ccf31a2.diegocglinux@yahoo.es> <20050208075739.GA53593@burnout.lan.bluemidnight.ca> <xzp3bw7jp64.fsf@dwp.des.no> <6.2.0.14.2.20050208110804.049a9370@gid.co.uk>
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On Tue, Feb 08, 2005 at 11:09:03AM +0000, Bob Bishop wrote: > At 10:56 08/02/2005, Dag-Erling Sm?rgrav wrote: > >Craig Reyenga <craig@puresimplicity.net> writes: > >> Have you heard of the Ferrari Enzo? Of course you have. Have you ever > >> seen an advertisement for it on televsion? Of course not. The car's V12 > >> engine and ceramic brakes speak for themselves [1]. > > > >You're mistaken. Ferrari spend a lot of money on advertising - they > >just don't spend it on advertising to end-users. Instead, they > >advertise to the press: they go to trade shows, hold press events, > >invite journalists to test-drive their cars etc. and rely on the press > >to bring the message to the end-users. They also advertise through > >tie-in merchandise (posters, calendars, model cars, etc.) > > They also run a Formula 1 team with an eye-watering budget. > Just to stick with my original analogy, wouldn't funding developers be similar to having an F1 team? I would rather see that than some bottom-rung animated GIF ad campaign, or whatever it is that people think FreeBSD needs to do* to attract more users. I guess I am in luck because the developers already do get funding; we have one such person working on FreeBSD full-time, right now. * What exactly ARE people suggesting to do? -Craig > -- > Bob Bishop +44 (0)118 940 1243 > rb@gid.co.uk fax +44 (0)118 940 1295 >
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